ASK WOWVI
Frequently asked questions about video marketing.
- Psst.. It's pronounced "WOW-VEEEEE"
General Video Production:
Video production is the process of planning, filming, editing, and creating a final video product.
Costs vary depending on project complexity. We offer free consultations to give you a custom quote!
Editing timelines depend on video length and complexity, but we’ll discuss this in our initial consultation.
Filming times vary depending on script, location, and number of scenes. We’ll create a detailed filming schedule.
We have a diverse portfolio and enjoy working on a variety of video projects. This includes explainer videos, product demos, corporate videos, promotional videos, and more. No matter the industry or video type, we’re here to bring your vision to life.
We can advise on the best platforms for your target audience, such as YouTube, social media, or your website.
With creative editing, your video content can be repurposed into shorter clips, social media posts, or blog content.
We can offer scriptwriting services or collaborate on a script based on your ideas.
We typically include a set number of revisions in our packages. Additional revisions can be accommodated.
Yes, we can discuss retainer agreements for clients who need regular video content creation.
Pre-Production:
We select experienced professionals based on your project’s specific needs.
We use high-quality cameras to fit your project’s requirements. Camera selection is discussed during pre-production. We shoot everything at 4k resolution at a minimum.
We’ll help you brainstorm compelling topics that resonate with your target audience.
Ideal video length depends on your message and audience. We’ll advise on the best approach.
Yes, editing is essential for a polished, professional video.
This might include a shot list, storyboard, script, and production schedule.
We encourage client participation! We’ll hold meetings to discuss your vision, gather feedback on drafts, and ensure everything aligns with your goals.
We understand that plans can evolve. We’ll work with you to adjust the project scope or quote as needed while maintaining your vision.
Yes, we can help cast actors or source professional voiceover talent to fit your video’s needs.
Absolutely! We can help find the perfect filming location that complements your video’s message and aesthetic.
Content & Script:
A script is a written plan for your video, outlining the narrative and dialogue.
Absolutely! Subtitles can increase accessibility and engagement.
Yes, raw footage is essential for the editing process. We ensure its secure storage.
We’ll work collaboratively to develop a clear, concise script that effectively communicates your goals.
Absolutely! A strong call to action encourages viewers to take the next step after watching your video.
Don’t worry, we can translate your ideas and goals into a compelling script through interviews and brainstorming sessions.
Storytelling is vital! It grabs attention, engages viewers emotionally, and makes your message memorable.
Yes! Customer testimonials add social proof and build trust with potential customers.
Production:
A shoot involves filming your video based on the pre-production plan. We’ll handle all technical aspects.
We can provide raw footage upon request, but edited videos are typically the final deliverable.
Sound bites are short interview clips that add personality and credibility to your video.
B-roll is supplemental footage used for editing, like establishing shots or cutaway scenes.
We have backup plans in place, including rescheduling or filming alternate scenes indoors.
We can help you obtain any necessary permits for filming on specific locations.
Safety is our priority. We have a strong safety record and follow industry-standard protocols on set.
Absolutely! We encourage client involvement throughout the production process.
We offer coaching and tips to help your talent feel comfortable and confident on camera.
Post-Production & Delivery:
We can help you track key metrics like website traffic or lead generation to gauge video effectiveness.
The number of videos depends on your marketing goals. We can discuss video strategy during consultation.
Payment structures are flexible. We’ll outline our terms in a proposal after our initial meeting.
Yes, we can optimise your video for various platforms with specific sizing and format requirements.
We can incorporate SEO best practices into your video title, description, and tags for better online discoverability.
We can help you set up video analytics to track metrics like views, engagement, and click-through rates.
Yes, in some cases, we can help you upload and schedule your video directly to your social media platforms.
Yes, we can provide closed captioning to ensure your video is accessible to a wider audience.
Additional Services:
Yes, we offer professional voiceover and music licensing services to enhance your video.
We incorporate your branding guidelines and graphics to ensure a consistent brand message.
We typically archive video files for a set period (discussed in our agreement) for your safekeeping.
After a brief consultation, we can provide a quote within a few business days.
Yes, for certain projects, we can incorporate motion graphics or animation to enhance your video’s visual impact.
We specialise in crafting clear and engaging explainer videos or product demos that showcase your offerings effectively.
Yes, green screen filming opens creative possibilities for special effects or virtual backgrounds in your video.
We can partner with translation and subtitle service providers to make your video accessible to a global audience.
We can help develop a video marketing strategy to ensure your video reaches the right target audience and achieves your marketing goals.
Video Types:
Live-action costs depend on filming locations, actors, and crew size. Animation costs depend on style, complexity, and length.
There are many! Here are a few common examples:
- Company profile videos: Introduce your company, its mission, and its offerings.
- Promotional videos: Generate excitement for a new product, service, or event.
- Explainer videos: Clearly explain a complex concept, product, or service in a short, engaging way.
- Customer testimonial videos: Showcase the positive experiences of your customers to build trust.
- Recruitment videos: Attract top talent by showcasing your company culture and career opportunities.
The best video type depends on your specific goals and target audience. We’ll discuss your needs and recommend the most effective video format.
Absolutely! We can tailor a video to your specific needs, incorporating elements from various video styles to achieve your desired impact.
We offer both live-action and animation video production services. We’ll help you choose the approach that best suits your story and budget.
Yes, in some cases, we can incorporate stunning drone footage to add a unique perspective to your video.
